What made this larger-than-life personality SO effective?
Steve Jobs is known as the chief innovator / technology guru / visionary / marketer of our generation. His expertise as a salesman is legendary. His business strategy skills are often overlooked in the hype, but they were central to Apple's success.
A communicator's job is to facilitate the connection between the content and the target audience. True leaders master the craft, and Steve Jobs perfected it.
Attendees will learn
- Jobs' mastery of successful business strategy
- How Jobs' strategies are applicable to us as communicators
- Unexpected value communicators can bring to their clients.
Good Things to Know About This Event
Reservation deadline is at 11:00 a.m. the day before the event. Online reservations and credit card payments will not be accepted after this deadline. Please pay with cash or check payable to IABC/Houston ESIG at the door if you do not pay online. Because meals must be ordered the day before the event, cancellations cannot be accepted after the deadline. No shows will be billed.
If you experience any problems during the registration process, please email one of the individuals listed below for assistance.
This Professional Development Program was organized by Elaine W. Krause.